The Publisher is a professional editorial calendar and central content pool for conveniently creating and publishing social media posts.

Post Plan

See in your editorial calendar at a glance which posts are planned for the future, have already been published or are waiting for approval.

Campaigns and events help you map your social media strategy and structure your posts even better.

πŸ‘‰ More about the Post Plan.

Post Creation

You can create your social media posts from the Post Plan. You have the option to create posts for individual networks, but you can also create content for several networks at once. Use the different options to coordinate with your team members.

Plan your post for the future, publish it directly or save it as a draft.

πŸ‘‰ More about the Post Creation.

Content Pool

Content templates

Content templates are used to prepare recurring posts, to record ideas or to make posts available for team members.

Content Inspiration

Here you can see external content suggestions on topics that you have defined as a stream in the Content Inspiration area. You can share them directly with your community.

Templates for publications

View and create templates for Facebook target groups here. You can use them in the Post Creation to address recurring target groups.

πŸ‘‰ More about the Content Pool.

Post Performance

The Post Performance gives you a quick overview of the most important key figures of your Facebook, Instagram, Twitter and LinkedIn posts.

πŸ‘‰ More about the Post Performance.


The approval overview shows you all the approval processes that are relevant to you. That means those that have been initiated by you or a team member or that have to be approved by you.

πŸ‘‰ More about Approvals.

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